LESS SCROLLING. MORE YES.

A personal filter for your whole closet.

Outfit discovery should start with you.
Not a category page.

Tell us about your fit, color, preferences, occasion, and budget. We analyze the pieces, build a more considered outfit, and send you to retailers to shop.

HOW IT WORKS

A better shopping filter starts with a better brief.

  1. 01

    Tell us about you

    Share the fit, color, preferences, purpose, and budget that matter for this search.

  2. 02

    We analyze the pieces

    We look beyond category and size at shape, construction, color, and the details that make an outfit work together.

  3. 03

    Get your Yes List

    Receive a short, explainable set of recommendations instead of another endless result page.

  4. 04

    Shop

    Open the retailer link to see live availability, price, delivery, returns, and purchase directly.

MORE THAN “PERSONALIZED STYLE”

The Yes List looks at the relationship between the shopper, the piece, and the outfit she is building.

A blazer might be beautifully made—but do the shoulder line and length work with the proportions she wants to create?

A pair of trousers might technically be her size—but does the rise, leg shape, and fabric work with the top she wants to wear?

A color might be trending—but does it complement her coloring and the rest of her closet?

And even if something is theoretically “flattering,” does she actually like it and see herself wearing it?

The Yes List brings those questions together.

AN EXAMPLE YES LIST

A short, considered direction—not an inventory feed.

Three fictional matches show how a Yes List can work across an outfit. The interactive demo is where the broader catalog responds to a shopper’s brief.

DEMO MATCH

Olive tailored blazer

Tailored layer · Defined shoulder

$248 demo price

Retailer destination in live product →

DEMO MATCH

Soft cream knit

Fine knit · Easy layer

$148 demo price

Retailer destination in live product →

DEMO MATCH

Rust wide-leg trouser

High rise · Wide leg

$188 demo price

Retailer destination in live product →

FOR OUR RETAIL PARTNERS

We want to send them the right things to buy.

We don’t want to send shoppers more things to scroll through.

By matching shoppers with products based on significantly more information than traditional retail filters, The Yes List is designed to create higher-intent product discovery.

When a shopper clicks from The Yes List to a retail partner, she's not starting her search. She's already narrowed it down.

That means our affiliate partners can receive traffic from shoppers who have already identified a product as a strong match for their body, coloring, preferences, budget, and current shopping need.

Partner with The Yes List

Transparency matters. When Yes List includes product links, some may be affiliate links. We may earn a commission if you make a qualifying purchase. Read the full disclosure.

HELP SHAPE THE FIRST YES LIST

Be among the first to test a more personal way to shop.

We're inviting a small group of beta testers to try the recommendation model, tell us what works, and help decide what comes next.